At Skilljar, we're seeing many innovative companies successfully use online training for lead generation. While training and education have historically been reserved for post-purchase customers, more and more marketers are experimenting with using on-demand training as part of their content marketing toolbox to attract new leads.
We've collected best practices into our new eBook - How to Use Online Training for Lead Generation. In this guide, we present detailed case studies of two leading companies who have successfully implemented online training for lead generation.
You will learn:
![](https://cdn.prod.website-files.com/65f9a64814ab8258cfdd9100/66267d8015a49ebd0caf292e_cleardot.gif)
- How on-demand training can help your brand create thought leadership content
- How customer training and certification can generate leads
- How two leading companies are currently using training as a marketing tactic
Download the full guide below!
{{cta('0b3b0152-9bdf-4bf8-94b3-9bd4e9b33e6b')}}
Read more blog posts
blog
Scaling Instructor-Led Training (ILT) with eLearning in Manufacturing
Read now →
Customer Onboarding
Instructor-Led Training (ILT)
Training Tips
blog
Drive Product Adoption and Prevent Customer Churn
Read now →
Customer Experience
Customer Onboarding
Customer Success
blog
Enhancing Learning Journeys through LMS Training
Read now →
Learning Technologies
Ready to take Skilljar for a spin?
Take an interactive tour of Skilljar, or book your demo with our team.