Defining Your Own Playbook: How CE Leaders Are Evolving as Roles, Teams, and Tools Shift

We keep hearing that Customer Education is no longer just a function—it’s a strategic connector. But as org charts shift, tech stacks consolidate, and teams get leaner, CE leaders are rethinking what “their job” actually looks like.

What you’ll walk away with:

• A look back to move forward – Hear three leaders reflect on how Customer Education has evolved, what we’ve learned along the way, and what history can teach us about the path ahead.
• The art of self-advocacy – Practical advice on how to champion your role, showcase your impact, and secure a seat at the table as priorities shift.
• Staying relevant in the actualization era – Tips on keeping your skills sharp, your programs aligned with business goals, and your function indispensable in a leaner, more connected world.

It’s not just about scaling programs anymore—it’s about evolving with the business: building tighter cross-functional partnerships, adjusting team scope, and influencing decisions that go far beyond training. In this panel, you’ll hear how CE leaders are adapting in real time—sharing honest takes, lessons learned, and the new ways they’re driving impact as we move toward a world of 'scaled digital success' rather than siloed teams.

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